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Selling on Erli: costs, what sellers say and real potential in 2026

Growing competition, higher advertising costs and shrinking margins mean that more and more businesses are looking for an additional channel to ease their reliance on Allegro and give their finances a little breathing space. In that search, one name keeps coming up: Erli. The Polish platform, which focuses on lower commissions and easier account management, particularly appeals to small and medium-sized sellers who are tired of rising entry costs elsewhere. The question, however, is whether it actually pays off or just looks good on paper. In this article, we take selling on Erli apart piece by piece: how much it costs, what other sellers say about it and who this channel genuinely makes sense for.