eBay Training
Our eBay training delivers a clear, practical roadmap to global selling, helping you establish a commanding presence in international markets. We share our insider agency expertise so you can bypass common pitfalls and accelerate your path to profitability.
Whether you are launching your first account or looking to fine-tune existing listings, our training is fully flexible and tailored to your company’s current stage of growth.

Our eBay training course
We prioritise practical results over everything else. That’s why our online sessions are delivered as personalised mentoring, conducted remotely while working directly within your active eBay store. We move past general theory from day one, focusing entirely on your specific inventory, your advertising campaigns, and the daily hurdles you face on the platform.
Twice-weekly workshops: We connect online twice a week for 1–2 hours to fine-tune your sales performance in real-time.
Actionable tasks: Following each session, you’ll be set specific goals to implement. This ensures that what you learn is immediately converted into sales growth.
We believe in empowering your entire team. For a single flat fee, several members of your team are welcome to attend the workshops. This ensures your staff develop identical high-level skills and remain perfectly aligned with your long-term sales objectives.

Our learning modules
We don’t believe in rigid templates. Our training is fully adaptable, with the complexity, focus, and duration tailored to your business needs and your team’s current expertise.
We value your time, so there’s no need to follow a fixed A-to-Z schedule. Whether you want to scale sales through advertising, master SEO, or need a quick consultation to solve a specific challenge, we build our programme around you. You define the goal; we provide the solution.
Beginner Package
"Start from scratch"
What will you learn?
Module 1: Foundations & account strategy
- Business account registration and verification
- In-depth review of eBay policies and strategies to prevent account suspension
- Configuration of business policies (returns, payment, and shipping)
- Setting up shipping templates and shipping tables
- Managing selling limits
- Product potential and market analysis
- Formal requirements: VAT-OSS and LUCID compliance
Module 2: Listing optimisation & SEO
- SEO optimisation
- Completing item specifics and creating high-converting descriptions and galleries
- Designing HTML description templates
- Creating and managing multi-variation listings
Module 3: Logistics strategy
- Selecting the best carriers for international markets
- Implementing advanced shipping rate tables
- Managing international returns and labelling processes
Module 4: Advertising & launching sales
- Implementing Promoted Listings Standard
- Setting up multi-buy discounts and vouchers
- Utilising the "Send Offer to Buyers" feature
- Strategic pricing including eBay fee calculations
Module 5: Account Management
- Navigating the Seller Hub dashboard
- Monitoring key performance indicators (KPIs)
- Strategies to achieve and maintain Top-Rated Seller status
Duration:
3 months
Meetings:
- 8 sessions (2 hrs each) or 16 sessions (1 hr each)
- Twice a week (flexible)
Total Cost:
Bespoke pricing based on the scope and hours selected.
Advanced PACKAGE
"Scaling on eBay"
What will you learn?
Module 1: Expansion strategy & analytics
- Advanced potential analysis for international markets
- Conversion rate optimisation (CRO) based on Traffic Reports
- Cross-border strategies
- Logistics via the eBay International Shipping programme
Module 2: Branding & advanced SEO
- Building and optimising a professional eBay Storefront
- Cross-selling techniques to increase Average Order Value (AOV)
- Positioning multi-variation listings within the eBay search algorithm
Module 3: Advanced advertising campaigns
- Implementing and optimising CPC campaigns (Promoted Listings Advanced)
- Leveraging the potential of Offsite Ads
- Managing ad spend based on ROAS
Module 4: Security & business profitability
- Audit of cost structures and sales margins
- Intellectual property protection (the VeRO programme)
- Effective appeal procedures for eBay account decisions
Duration:
3 months
Meetings:
- 8 sessions (2 hrs each) or 16 sessions (1 hr each)
- Twice a week (flexible)
Total Cost:
Bespoke pricing based on the scope and hours selected.
Sample eBay training schedule
We tailor every schedule to the individual needs of our clients, accounting for the team’s current expertise and specific business goals. Below is a sample 6-week roadmap.
Phase 1: Foundations & core selling principles
Meeting 1
- In-depth overview of the eBay platform
- Comprehensive eBay account audit
- Review of platform policies and global selling regulations
- Meeting compliance standards (VAT-OSS, VAT-DE, LUCID, etc.)
Meeting 2
- Listing creation and management
- Strategic category selection and keyword research
- Foundations of competitive product pricing
Meeting 3
- Crafting persuasive product descriptions
- Gallery and image optimisation
- Creating a unique selling proposition to stand out from the competition
Meeting 4
- eBay SEO fundamentals
- Techniques to boost organic search results
Phase 2: Advanced sales & marketing techniques
Meeting 5
- eBay Ads management
- Setup & launch of high-performance campaigns
- Data-driven ad spend optimisation
Meeting 6
- In-depth analysis of ad performance
- Refining ad strategies based on real-time results
- Best practices for highlighting listings and boosting CTR
Meeting 7
- Building long-term customer relationships
- Advanced customer support and returns management
- Strategies for maintaining Top-Rated Seller status
Meeting 8
- Utilising analytical tools (Terapeak) for market research
- Monitoring competitor activity and price shifts
- Defensive and offensive market positioning
Phase 3: Optimisation & long-term growth
Meeting 9
- Setting up Multi-buy, Vouchers, and Sale Events
- Strategies for liquidating slow-moving stock
- Maximising seasonal sales opportunities
Meeting 10
- Identifying and removing friction points in listings
- Boosting the conversion rate
- Effective cross-selling and upselling techniques
Meeting 11
- Long-term growth strategies for the eBay marketplace
- Developing an annual marketing and promotional calendar
- Scaling your business to new international markets
Meeting 12
- eBay training summary
- Final Q&A session to address remaining queries
- Concluding the course and defining the next steps
Who is this training for?
- Brand owners, manufacturers, and distributors looking for a secure expansion into international markets via eBay while avoiding costly mistakes at the outset.
- SME owners who require practical, cross-border expertise to build a profitable business and maintain control over multi-currency margins.
- Experienced sellers seeking proven methods to scale into new countries and fully leverage the platform’s global reach.
- Marketing specialists aiming to upskill in eBay SEO and the optimisation of eBay Ads campaigns.
- Sales and Marketing Directors who need the right tools to manage sales operations effectively and drive measurable results.

Key outcomes & benefits
- Proven frameworks and resources You won’t walk away empty-handed. We provide access to the same ready-to-use templates, checklists, and procedures we use daily to manage our clients’ accounts.
- Post-training support We know that questions often arise after the sessions are over. That’s why we offer two weeks of follow-up support to ensure you feel confident implementing your new knowledge.
- Professional certification You will receive a personalised certificate that serves as tangible proof of your mastery and practical ability to drive sales on eBay.
We don’t offer quick fixes or overnight success. We provide something far more valuable: expertise, practical tools, and operational autonomy. We guarantee that by the end of the training, you will be fully equipped to operate on your own.

Meet your instructors

Michał Sablik
CGO & Founder
My sales career began in 2009, managing hardware for major global brands like Dell, Lenovo, and Samsung. In 2016, I joined Green Cell, starting in customer service where I mastered end-to-end order processing before moving into international e-commerce development. For nearly four years, I managed the Green Cell brand across a diverse range of marketplaces, including Amazon, eBay, Kaufland, eMAG, Cdiscount, Darty, and Fnac.

Konrad Wadowski
E-commerce Sales Expert
I spent nearly a decade with Adidas Poland, progressing from the shop floor to technology training and eventually becoming a Deputy Store Manager. Seeking a new challenge, I joined Mikesport, where I gained my first experience with Allegro, Amazon, and eBay. I then spent three years at Green Cell, consolidating my marketplace knowledge while spearheading launches on new platforms like eMAG, Cdiscount, Rakuten, and Fnac.

Damian Ulko
Head of E-commerce
I’m a marketplace enthusiast with years of experience in the e-commerce space. By tracking technological shifts and changing consumer habits, I ensure our strategies stay ahead of industry innovations. I enjoy using various platforms as a consumer just as much as I like deconstructing their functionality as a professional. I specialise in growth on Allegro and eMAG. I come from an IT background and, away from the desk, I’m into programming, football, travel, and economics.

Magdalena Juraszek
New Business Manager
I’ve been an e-commerce and marketplace specialist since 2016, and I’ve always been fascinated by Amazon’s global potential. For me, the key to success lies in presentation – how a listing looks and how a brand is perceived. I go the extra mile to ensure every project aligns with current trends and customer expectations. I value building genuine connections and exchanging insights with clients. When I’m not at work, I love travelling to broaden my horizons and find fresh inspiration.
Our client success stories
Why train with us?

Practice over theory
You’ll be mentored by the same specialists who scale high-volume eBay stores every single day. We don’t rely on outdated manuals; we share battle-tested tactics from the the live marketplace. Our training programme is built exclusively on what delivers results in the current eBay climate.

Focus on profit, not just turnover
It’s easy to inflate turnover with short-term hacks, but we focus on your bottom line. We teach you how to build a resilient, sustainable eBay business using frameworks designed to protect your margins and maximise your net profitability.

Hassle-free compliance
eBay regulations evolve rapidly. From VAT-OSS to LUCID packaging requirements and the latest eBay service standards, we provide the essential compliance roadmap to safeguard your account. We help you stay ahead of the curve, avoiding costly penalties and the looming threat of account restrictions.

Immediate, actionable Impact
You won’t leave with just a folder of notes. You’ll leave with a concrete execution plan and the technical skills to optimise your listings the very next morning. Our objective is simple: to see your conversion rates and visibility climb the moment our work is done.

Tailored to your niche
Generic advice doesn’t move the needle. Before we begin, we dive into your specific niche, analysing your inventory and local competition. This ensures your eBay strategy is 100% bespoke, addressing the unique challenges and growth opportunities within your particular market.

Reclaim your time
Months of expensive trial and error or a single poorly structured eBay Promoted Listings campaign can cost significantly more than this entire programme. By investing in our proven roadmap, you bypass the rookie mistakes that sink most sellers, giving you total peace of mind and a faster route to scale.
What our partners say
A highly effective company with extensive experience and a really positive attitude. I recommend them.
Bernard Bocian
Sales Director at Meester Group.
We wholeheartedly recommend RYS! Excellent management of our Amazon and eBay accounts. The team has deep, reliable knowledge and uses effective tools that have significantly helped grow our business. Most importantly, they are always ready to help, even with issues that go beyond their standard services. Their extensive industry experience is clear in every aspect of our partnership. We definitely recommend them!
Mateusz Najder
CEO at Najder
Complete professionalism from day one, meaning you see results very quickly. Working with Zosia is a pure pleasure. I recommend them without hesitation! 🙂
Karolina Helemejko
CEO at Bio EKOS
Great communication and excellent collaboration right from the start. We saw results almost immediately. They have my highest recommendation!
Filip Kurdziel
CEO at Parkiety Kurdziel
A very reliable and professional company. Great communication and advice, and most importantly – our goals are 100% met exactly as planned. Our sales numbers are growing month by month. DEFINITELY RECOMMEND. Zofia, Wojciech – thank you!
Bartłomiej Cholewa
Marketing Director at Lakma
Our partnership with Raise Your Sales is heading in a very good direction. Their communication, knowledge, and reliability are at a high level. These guys really know their stuff. We look forward to a long-term relationship and continuous growth. For anyone who is undecided, it's a firm YES – they are well worth it! 🙂
Arkadiusz Wierzbiński
CEO at FamilyMeble
A very good, reliable company. They really know their stuff, and it is definitely worth using their services. Product uploads, advertising – everything is handled so professionally that you simply couldn't do it on your own.
Jakub Dłużyński
CEO at Zatechs
We started out on Amazon, but over time, we expanded to eBay, Kaufland, and Allegro. Everything runs quickly, accurately, and professionally. Communication is great; they always answer my questions and help whenever needed. I sincerely recommend working with Raise Your Sales.
Sebastian Dyga
CEO at MillionMebli
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Frequently asked questions (FAQ)
Our sessions are intensive, hands-on workshops rather than passive lectures. Instead of wasting time on generic tutorials you could find anywhere, we dive straight into your live eBay account to tackle real-world business challenges. We skip the fluff and focus on practical hurdles, such as navigating selling limits or configuring international shipping. This ensures every minute spent with us directly contributes to driving profitable transactions in global markets.
We start with an informal discovery call to understand your commercial goals and tailor the programme to your needs. From there, we move into live online workshops where we configure your selling policies and build high-converting listings within your actual account. After each session, you’ll receive a clear action plan to implement independently, reinforcing what you’ve learned. Throughout the process, our team is on hand to provide support whenever questions arise.
The total time investment varies depending on your goals, but our approach generally falls into two categories. First, you’ll have 1-to-1 sessions with your mentor, which usually take up 2 to 4 hours a week at a time that fits your schedule.
The second part is your practical application – this is where you’ll be on the account itself, implementing the strategies we’ve discussed. You should expect to spend about 4 to 8 hours a week on this hands-on phase. Typically, it takes around 2 to 3 months of this consistent pace to get you fully confident in scaling the business safely on your own.
You’ll be mentored exclusively by active practitioners from our team. These are experts who spend their days managing high-volume accounts across the UK, Germany, and the USA. They’re in the trenches daily – optimising for maximum search visibility, negotiating limit increases with eBay support, and navigating the platform’s ever-changing rules. You’ll be learning from professionals who know exactly how to stay on the right side of eBay’s systems and avoid account flags, simply because they manage these exact risks every day for our partners.
Absolutely. Many sellers come to us when their international growth has stalled. We’ll start with a comprehensive audit of your current setup, scrutinising listing quality, keyword strategy, and the efficiency of your Promoted Listings campaigns. Together, we’ll build and execute a recovery plan during our sessions. Our goal isn’t just a short-term boost; it’s to give you the diagnostic tools to solve future challenges yourself.
Undoubtedly. eBay operates under a completely different set of rules compared to other marketplaces, and specialist training is vital for long-term account health. We encourage multiple team members to attend the workshops to ensure knowledge is standardised across your business. Investing in your team’s expertise ensures that critical insights into export logistics and international trade stay within your company.
We value transparency over empty promises. What we guarantee is a complete transfer of skills and total operational independence. By the end of the programme, you will know how to manage your account securely, create listings that win the search results, and manage your overheads effectively. We provide the foundations and the toolkit; with your consistent execution, sales growth in international markets is the natural byproduct.
Yes, this is a cornerstone of our programme. New or under-optimised accounts are often throttled by volume and value caps that stifle growth. We’ll show you how to maintain the specific account health metrics eBay looks for and guide you on the best way to request limit increases. This allows you to scale your inventory and turnover much faster, rather than waiting months for the platform’s automated systems to catch up.
Let's talk about growing your sales across marketplaces!

Other eBay services
eBay
Reach millions of active buyers worldwide. eBay is your gateway to the massive markets of the UK and the US. We will set up your account and optimise it daily to build a strong international presence.
Do you need help with other marketplaces?
Amazon
Unlock the potential of the world’s largest e-commerce platform. We will help you successfully enter new markets and build a strong advantage over your competitors.
Allegro
Scale your business across Central Europe. We will help you effectively reach customers in Poland, the Czech Republic, and Slovakia. Build your brand awareness on one of the largest and fastest-growing marketplaces in Europe.
eMAG
Expand your business to Romania, Bulgaria, and Hungary. We will guide you through the whole integration process and take care of your ongoing business development.

Kaufland
Take advantage of this rapidly growing platform in Germany and across Europe. We will establish your new distribution channel smoothly and securely.
Other marketplaces
We will introduce your brand to platforms specialised in your industry and to local leaders – where your customers actually are.
- Cdiscount
- ManoMano
- OTTO
- See our solutions
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