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As a certified Kaufland advertising agency, we take full ownership of your Kaufland Ads campaigns. Our approach is built on a robust strategy: from in-depth keyword analysis and campaign structuring, to continuous bid optimisation and the ruthless elimination of underperforming ads.
Whether you are looking to leverage Sponsored Offers or Kaufland Ads Display, our goal remains the same: to ensure every penny spent on ads delivers a profitable return. You can easily track this progress through our clear, straightforward reporting.
Our Kaufland advertising workflow
Account access
As an official Kaufland Ads Partner+, we will send you an access request via Kaufland’s secure permission management system. Once you accept the invitation, we automatically gain the required access to manage campaigns on your behalf.
Campaign launch
In the first phase, we conduct a comprehensive audit of your Kaufland account and historical ad campaigns to pinpoint quick wins and areas for immediate improvement.
Kaufland Ads optimisation
Based on our findings, we build a new, streamlined campaign structure. We segment your products into logical ad groups, select the most effective ad formats, and set optimal initial bids to guarantee the strongest possible start. We handle all the implementation within the Kaufland Ads dashboard, launching campaigns strictly in line with our agreed strategy.
Advertising by Kaufland campaign optimisation
We continuously monitor campaign performance, tracking key metrics such as ACOS (Advertising Cost of Sales), ROAS (Return on Ad Spend), and conversion rates. Based on hard data, we proactively adjust bids, refine targeting, and update keyword selection to maximise campaign efficiency.
Support and consulting
Every month, you receive a detailed, presentation-style report that clearly outlines the actions we’ve taken and the results we’ve achieved. Alongside this, we provide a dynamic spreadsheet tracking your KPIs, ad performance, and – crucially – your overall profit margin. We review all of this together during a monthly online catch-up, giving you complete budget control and total transparency into your campaign profitability.
Kaufland PPC Management
From day one, you are assigned a dedicated expert. This is your primary point of contact – someone who understands your business and your goals, and is always on hand to help. You can rely on rapid email and phone support to resolve issues proactively, alongside ongoing strategic advice to help scale your Kaufland sales.
Challenges with Kaufland advertising
You want to sell more, but is managing your promotion across several markets at once overwhelming you? You can see competitors taking the best spots at the top of the page with a large logo and banner, and you have no idea how to launch that format? Or perhaps you are worried that, without specialist knowledge, you will simply burn through your budget on clicks that bring no orders?
You have fantastic products, but you know you won’t cut through the fierce competition without paid advertising. The problem is, you simply don’t know where to start. The Kaufland Ads dashboard is overwhelming with its sheer number of settings, and you’re worried that your investment won’t yield the desired results. Consequently, you hold off on making a move – and lose out on potential customers every single day.
Regardless of the scenario, the solution remains the same: you need expert support.
Managing Kaufland Ads
Reclaim your time
WHAT'S INCLUDED
- Audit of your Advertising by Kaufland account
- An advertising strategy tailored to the specifics of each market
- Competitor analysis from an advertising perspective
- Building precisely targeted sponsored offer campaigns (Sponsored Product Ads)
- Designing sponsored brand banner ads (Sponsored Brand Ads)
- Setting up discounts and coupons that make your offers stand out in the product listings
- Keyword selection and optimisation
- Seasonality and market trend analysis for your advertising strategy
- Submitting products to official promotional events such as Black Week or Cyber Days
- Continuous monitoring and bid optimisation to bring down your cost per click
- Monthly reporting on profit and performance from every market
- Ongoing contact with the Advertising by Kaufland specialist looking after your account
Total Cost:
Pricing is fully tailored and depends on your total number of SKUs and the target markets you wish to advertise in.
What our partners say
The Certified Kaufland Ads Partner+ status is an official distinction awarded by Kaufland exclusively to agencies that have demonstrated proven expertise, deep experience, and exceptional performance in managing advertising campaigns for sellers.
As a Kaufland Ads Partner+ agency, we have access to resources unavailable to standard users, including priority technical support from Kaufland and early access to the latest beta advertising tools. By partnering with us, you gain a genuine competitive edge and total peace of mind that your campaigns are run in strict alignment with Kaufland’s best practices and standards.
Our client success stories
Profit, not empty clicks
Our ultimate goal is your profitability. We don’t burn through your budget on empty clicks; instead, we relentlessly maximise your Return on Ad Spend (ROAS). We analyse the data and optimise your campaigns to ensure every penny spent drives real revenue and supports your bottom line.
Navigating complexity
We have managed campaigns for businesses across dozens of industries. We understand the unique nuances of different categories and know exactly which strategies deliver results – and which are simply a waste of money. You won’t be our testing ground. From day one, you benefit from the insights we’ve gained managing highly profitable, large-scale budgets.
Staying ahead of the curve
We don’t blindly promote your entire catalogue. We start by auditing your product portfolio to identify the items with the highest potential – your bestsellers, ‘rising stars,’ and seasonal winners. We channel your ad spend where it will generate the fastest and highest ROI, rather than wasting it on slow-moving stock.
Amazon.de Growth: Scaling a Natural Foods Brand via FBA
With us, you are assigned a dedicated account specialist and receive clear, regular performance reports. You will always know exactly where your budget is going, what results it’s driving, and who to contact to discuss strategy. This gives you complete control over your investment and the confidence that your campaigns are being managed strategically.
Reclaiming your time
The e-commerce landscape is constantly shifting, and we adapt on your behalf. We analyse seasonal trends, monitor competitor activity, and test new ad formats. Your campaigns remain agile and continuously optimised, ensuring you stay one step ahead of the competition and capitalise on every sales opportunity.
+80% sales & lower ACoS: Amazon success in the electrical sector
Managing Kaufland Ads in-house often results in months of trial and error – and a severely depleted budget. In reality, the cost of these learning curves is far higher than our professional management fees. By entrusting your campaigns to an Kaufland Ads Partner+ agency, you are investing in a strategy that is purely profit-oriented from day one.
What clients say about our full-service Kaufland agency?
A highly effective company with extensive experience and a really positive attitude. I recommend them.
Bernard Bocian
Sales Director at Meester Group.
We wholeheartedly recommend RYS! Excellent management of our Amazon and eBay accounts. The team has deep, reliable knowledge and uses effective tools that have significantly helped grow our business. Most importantly, they are always ready to help, even with issues that go beyond their standard services. Their extensive industry experience is clear in every aspect of our partnership. We definitely recommend them!
Mateusz Najder
CEO at Najder
Complete professionalism from day one, meaning you see results very quickly. Working with Zosia is a pure pleasure. I recommend them without hesitation! 🙂
Karolina Helemejko
CEO at Bio EKOS
Great communication and excellent collaboration right from the start. We saw results almost immediately. They have my highest recommendation!
Filip Kurdziel
CEO at Parkiety Kurdziel
A very reliable and professional company. Great communication and advice, and most importantly – our goals are 100% met exactly as planned. Our sales numbers are growing month by month. DEFINITELY RECOMMEND. Zofia, Wojciech – thank you!
Bartłomiej Cholewa
Marketing Director at Lakma
Our partnership with Raise Your Sales is heading in a very good direction. Their communication, knowledge, and reliability are at a high level. These guys really know their stuff. We look forward to a long-term relationship and continuous growth. For anyone who is undecided, it's a firm YES – they are well worth it! 🙂
Arkadiusz Wierzbiński
CEO at FamilyMeble
A very good, reliable company. They really know their stuff, and it is definitely worth using their services. Product uploads, advertising – everything is handled so professionally that you simply couldn't do it on your own.
Jakub Dłużyński
CEO at Zatechs
We started out on Amazon, but over time, we expanded to eBay, Kaufland, and Kaufland. Everything runs quickly, accurately, and professionally. Communication is great; they always answer my questions and help whenever needed. I sincerely recommend working with Raise Your Sales.
Sebastian Dyga
CEO at MillionMebli
See success stories
Clients who trusted us:
Frequently asked questions (FAQ)
As part of account management we use two main campaign types, matching them to your sales goals:
- Sponsored Product Ads – a format aimed at promoting specific goods. Your products appear higher in the search results and on the pages of similar products. It is a performance format that raises a listing’s visibility at exactly the moment a customer is looking for that kind of product, which supports conversion directly.
- Sponsored Brand Ads – a brand-and-sales format available to brand owners. It shows a banner with your logo, a headline and selected products above the search results. That sets your brand apart from the competition and presents a wider range at the customer’s very first contact with the category.
You can use sponsored listings (Sponsored Product Ads) freely. The banner format (for brands), however, is reserved for brand owners or authorised sellers. We will help you verify your status with Kaufland so that, where possible, this option can be unlocked.
These are special promotional campaigns run by Kaufland, for example around Black Week. Taking part often requires no additional advertising fees, only a reduction in your product price. In return, your offers appear on dedicated campaign pages that Kaufland promotes in the media. That is free reach, and it would be a waste not to use it.
Most advertising within Advertising by Kaufland is billed on a PPC model(pay per click). This means you only pay when someone actually clicks through to your offer. Your budget stays fully under your control. We recommend starting with a budget of at least 1500 PLN per month, so that you can test how effective the different formats are on your main market. Then, based on the results generated, we will gradually increase the budget to scale your sales safely.
Verified expertise: You are partnering with an agency whose knowledge and results have been rigorously audited by Kaufland. Your campaigns are managed by specialists who know the platform inside out.
Let's talk about growing your sales across marketplaces!
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Reach millions of active buyers worldwide. eBay is your gateway to the massive markets of the UK and the US. We will set up your account and optimise it daily to build a strong international presence.
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