eBay Advertising Agency - eBay Ads Management
As an experienced eBay advertising agency, we handle the entire advertising process – from precise keyword selection to dominating eBay search results. Effective eBay Ads management is the fastest way to make your products stand out among millions of listings across international markets.
We position your listings directly in front of high-intent buyers, helping you outpace the competition and accelerate your sales. We handle the heavy lifting, giving you the freedom to focus on what you do best: scaling your business.

Our eBay advertising workflow

Account access
To deliver the best possible results, we need access to your account. The onboarding process is quick and transparent, and we will guide you through it step by step. This way, we handle the technical execution of your campaigns, and you can rest assured that your account is in expert hands.

Initial audit
We start with an audit of your listings and current ad campaigns, if you have them. We review the quality of your listings: titles, item specifics, and photos, and send you recommendations on what to improve before launching campaigns. Even the best ad won’t sell a poor listing, which is why we build solid foundations first.

Campaign launch
Based on the audit, we create a logical campaign structure. We select products, adjust formats (Standard, Advanced, or Offsite Ads), set campaign bids, and then launch the ads in the Seller Hub.

eBay Ads optimisation
We regularly analyse the Advertising Dashboard. We track key metrics, such as ROAS. If we see that eBay’s suggested ad rates are too high and eating into your margins – we lower them. If we see potential for sales growth – we scale our efforts.

Reporting
Every month, you receive a clear report showing the exact results of our work. You can see the costs, revenue, and return on investment. We discuss the results during a monthly meeting to ensure your ad spend delivers maximum ROI.

Ongoing support and consultancy
We assign you a dedicated account manager who manages your advertising strategy. They know your goals, understand your industry, and will be available to you via email and phone. We guarantee regular contact, allowing you to discuss any issues and consult with us on optimising your eBay sales at any time.
Challenges in eBay Ads management

Are your organic sales slipping while eBay suggests ever-increasing ad rates? Adopting their 10-15% recommendations often leads to shrinking margins despite growing turnover. It can feel like you’re simply generating revenue to pay marketplace fees.

Or perhaps you’re just starting out? The initial learning curve for eBay Ads is steep. Choosing the right product mix and a financially sustainable billing model is tricky. You need a specialist to navigate these crucial first steps and avoid costly mistakes.
Regardless of the scenario, there is only one solution: expert support.
Our eBay PPC solutions
eBay PPC Management
What's included?
- Auditing your eBay Ads dashboard and listing quality
- Developing tailored promotional strategies and analysing competitors across international markets
- Setting up and managing Promoted Listings Standard campaigns
- Creating and optimising Promoted Listings Advanced campaigns
- Implementing external Offsite Ads
- Analysing seasonality and market trends to inform your advertising strategy
- Selecting high-performing keywords and managing negative keywords
- Continuously optimising ad rates and monitoring key metrics
- Providing detailed monthly reports on sales performance and costs
- Ensuring regular communication with your dedicated account manager
Total Cost:
Pricing depends on your SKU count and your target markets.
Why partner with Raise Your Sales agency?

Profit, not just clicks
eBay often suggests very high ad rates that can easily eat into your profit margins. We don’t blindly follow platform recommendations. Instead, we meticulously optimise your rates to ensure your sales are as profitable as possible.

Experience in your industry
Having managed campaigns across a wide range of industries, we know exactly what drives results and what wastes budget. We don’t use your account as a testing ground; we implement proven strategies from day one. Partnering with us gives you access to results-driven expertise and a deep understanding of the eBay Ads ecosystem.

Strategic product selection
Before launching any campaigns, we conduct a thorough analysis of your inventory. We pinpoint products with the highest sales potential, from consistent bestsellers to seasonal hits. By allocating your budget to items with the strongest ROI potential, we eliminate wasted spend on slow-moving stock.

Transparency and communication
We believe in complete transparency. You’ll be assigned a dedicated expert who takes ownership of your results and keeps you fully informed on performance. With straightforward reporting, you’ll always know exactly how your budget is being deployed and the returns it’s generating, giving you total confidence and control over your investment.

Flexible approach
E-commerce never stands still, and neither do we. We continuously track competitor activity and seasonal trends across eBay. Rather than rigidly sticking to outdated plans, we constantly refine our campaigns and test new formats to maximise every sales opportunity as the market shifts.

Reclaiming your time
Navigating eBay Ads through trial and error is a drain on resources. Often, the hidden cost of in-house management exceeds our agency fees. Partnering with us means bypassing the learning curve and seeing immediate results.
What do clients think about our agency?
A highly effective company with extensive experience and a really positive attitude. I recommend them.
Bernard Bocian
Sales Director at Meester Group.
We wholeheartedly recommend RYS! Excellent management of our Amazon and eBay accounts. The team has deep, reliable knowledge and uses effective tools that have significantly helped grow our business. Most importantly, they are always ready to help, even with issues that go beyond their standard services. Their extensive industry experience is clear in every aspect of our partnership. We definitely recommend them!
Mateusz Najder
CEO at Najder
Complete professionalism from day one, meaning you see results very quickly. Working with Zosia is a pure pleasure. I recommend them without hesitation! 🙂
Karolina Helemejko
CEO at Bio EKOS
Great communication and excellent collaboration right from the start. We saw results almost immediately. They have my highest recommendation!
Filip Kurdziel
CEO at Parkiety Kurdziel
A very reliable and professional company. Great communication and advice, and most importantly – our goals are 100% met exactly as planned. Our sales numbers are growing month by month. DEFINITELY RECOMMEND. Zofia, Wojciech – thank you!
Bartłomiej Cholewa
Marketing Director at Lakma
Our partnership with Raise Your Sales is heading in a very good direction. Their communication, knowledge, and reliability are at a high level. These guys really know their stuff. We look forward to a long-term relationship and continuous growth. For anyone who is undecided, it's a firm YES – they are well worth it! 🙂
Arkadiusz Wierzbiński
CEO at FamilyMeble
A very good, reliable company. They really know their stuff, and it is definitely worth using their services. Product uploads, advertising – everything is handled so professionally that you simply couldn't do it on your own.
Jakub Dłużyński
CEO at Zatechs
We started out on Amazon, but over time, we expanded to eBay, Kaufland, and Allegro. Everything runs quickly, accurately, and professionally. Communication is great; they always answer my questions and help whenever needed. I sincerely recommend working with Raise Your Sales.
Sebastian Dyga
CEO at MillionMebli
Our client success stories
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Frequently asked questions (FAQ)
eBay Ads is an advertising system that allows your products to gain visibility in search results and on competitors’ listing pages. What sets eBay apart is its seller-friendly Pay-per-Sale model.
The main pillar of advertising on this platform is Promoted Listings Standard. In this format, you don’t pay for ad impressions or clicks. You only incur the advertising fee (Ad Rate) when a sale is made. This means you don’t risk wasting your ad spend on empty clicks – the ad cost is only incurred upon a successful transaction.
For more aggressive strategies, eBay also offers the Advanced (CPC) model. It works similarly to classic PPC campaigns, where you pay for each click, but in return, you gain control over keywords and access to premium placements at the very top of search results.
Another solution is Offsite Ads, which allow you to display your eBay listings in Google search results, significantly expanding your reach to customers. By combining these models, eBay Ads provides immense flexibility.
eBay also allows you to promote your eBay Store, securing high-visibility placements at the top of search results and on the homepage.
Investing in eBay Ads is crucial at several specific stages of your account’s growth:
- When launching new products: Without sales history, your listing lands at the bottom of search results. Advertising is the most effective way to drive those crucial initial transactions and kickstart the organic algorithm.
- When sales stagnate: If your product is good, but customers can’t see it, Promoted Listings Standard will get you back in the game with no financial risk (you only pay for results).
- When competition is fierce: If your category is dominated by sellers with years of history, advertising allows you to leapfrog them in results and gain visibility that would take years to build organically.
- When you want to clear seasonal stock: Campaigns allow you to quickly increase stock rotation, which is vital for warehouse clearance.
No. We believe in results-driven partnerships, which is why we operate on a one-month rolling contract. We want you to stay with us because your campaigns are profitable, not because you’re tied into a lengthy agreement.
With eBay ads, results are usually visible faster than with organic SEO. In Standard campaigns, you will see an immediate uplift in impressions post-launch; however, we typically need 1-2 months of working on the account to achieve stable results and optimise your ad spend.
It depends on the chosen model, but the barrier to entry is much lower than on other platforms. In the Promoted Listings Standard model, you don’t need a starting budget. The cost is a percentage of the sale (Ad Rate) that you set yourself (e.g., 2% or 5%). Most importantly – you only pay the fee if you sell the product. If the ad doesn’t bring results, you pay nothing. In the Advanced (CPC) model, you set a daily budget, similarly to other PPC systems. Its amount depends on your goals, but it gives you full control over your maximum daily spend.
Our offer is aimed at manufacturers, distributors, and brand owners who see eBay advertising as a lever for international expansion. Whether you are just looking to safely start promoting your products or seeking ways to improve the performance of your current activities, our support will help you achieve your sales goals across international markets.
This is a common scenario. We start with a detailed audit of your current promotional activities. We honestly assess whether the problem lies in the campaign settings (e.g., using suggested rates that are too high) or in the listing itself. If we see potential for improvement, we prepare a concrete recovery plan. Often, a change in strategy and rate optimisation is enough to restore profitability.
Let's talk about growing your sales across marketplaces!

Other eBay services
eBay
Reach millions of active buyers worldwide. eBay is your gateway to the massive markets of the UK and the US. We will set up your account and optimise it daily to build a strong international presence.
Do you need help with other marketplaces?
Amazon
Unlock the potential of the world’s largest e-commerce platform. We will help you successfully enter new markets and build a strong advantage over your competitors.
Allegro
Scale your business across Central Europe. We will help you effectively reach customers in Poland, the Czech Republic, and Slovakia. Build your brand awareness on one of the largest and fastest-growing marketplaces in Europe.
eMAG
Expand your business to Romania, Bulgaria, and Hungary. We will guide you through the whole integration process and take care of your ongoing business development.

Kaufland
Take advantage of this rapidly growing platform in Germany and across Europe. We will establish your new distribution channel smoothly and securely.
Other marketplaces
We will introduce your brand to platforms specialising in your industry and to local leaders – where your customers actually are.
- Cdiscount
- ManoMano
- OTTO
- See our solutions
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